What does Social Media Management involve?
Social Media Management isn’t just about posting content, it’s about designing and implementing a social media strategy that’s in line with a business’s brand identity, audience and goals. Ultimately, it will raise brand awareness, increase conversions and improve a business’s digital presence.
At 2aT we believe social media needs a personal and unique approach for every business. That’s why all of our social media packages include thorough research; where we get to know you and your business, understand your goals, create a brand tone of voice and define your target audience.
We then will work closely with you to determine which platforms are best for you and define a content strategy using your business goals and expectations. Once the testing phase is complete we continue to analyse the results and if necessary make improvements and/or suggest a change of strategic direction to ensure effective on going social media management